Disney Has Struck Gold with "Baby Yoda"
Walt Disney (NYSE: DIS) launched its much-anticipated Disney+ streaming service on Nov. 12, and the first 10 million who signed up were in for a surprise. The main action of Disney's marquee show, The Mandalorian, is entertaining enough on its own, but one cute little character everyone is calling "Baby Yoda" (officially named the Child) has made Disney+ a huge success out of the gate.
The combination of good storytelling and an adorable character like Baby Yoda has made The Mandalorian the hottest streaming TV show available right now. Market researcher Parrot Analytics has found that The Mandalorian is 31.9 times more in demand than the average streaming show, and that it's knocked Netflix's (NASDAQ: NFLX) Stranger Things off its top-ranking position.
The Child in The Mandalorian. Image source: Walt Disney.
Source Fool.com
