Counterpoint Research: Apple Will Sell 15 Million iPhone SE Units This Year
Last week, Apple (NASDAQ: AAPL) finally announced its mid-range second-generation iPhone SE, leaning on the familiar playbook of putting high-end specs in a recycled chassis. At $399, the device is competing aggressively and represents a significant threat to mid-range Android devices, including the forthcoming Pixel 4a that Alphabet subsidiary Google is expected to announce imminently.
The iPhone SE release, which was delayed due to the coronavirus outbreak, comes as Apple is also expected to launch a handful of 5G-equipped flagship iPhones in the fall.
Second-generation iPhone SE. Image source: Apple.
Source Fool.com
