Could This One Move Solve Apple's iPhone Problem?
In recent years, the biggest lulls in Apple's (NASDAQ: AAPL) stock growth have been the result of waning sales of the company's flagship iPhone. As smartphone penetration rates grow and technical innovation slows, people are simply holding onto their old iPhones longer rather than upgrading with each new release.
Those problems came to a head this year, as the aforementioned issues combined with economic weakness in China sent year-over-year revenue from iPhone falling, declining 15%, 17%, 12%, and 9% in the four fiscal quarters of 2019.
However, the company's recent focus on a trade-in program may well be a precursor to a long-rumored development that could completely change how investors view Apple -- a subscription iPhone.
Source Fool.com
