Can Expedia Ever Catch Up to Priceline Group?
Although there are numerous and varied online travel agencies, two sit atop the industry like a pair of giants -- Expedia (NASDAQ: EXPE) and Priceline Group (NASDAQ: PCLN). Of this duopoly, Expedia is by far the smaller in terms of several important metrics. Here's a look at whether it can bulk up to match its towering rival.
Expedia is clearly the junior player in the duopoly when we look at market capitalization, long-term share price appreciation, and overall profitability. Witness:
Source: Fool.com
Booking Holdings Inc. Stock
€3,430.0
5.540%
The community is currently still undecided about Booking Holdings Inc. with 1 Buy predictions and 1 Sell predictions.
With a target price of 2900 € there is a slightly negative potential of -15.45% for Booking Holdings Inc. compared to the current price of 3430.0 €.
