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Can Appliances and Mattresses Save Sears?


Sears Holdings (NASDAQ: SHLD) chairman and CEO Eddie Lampert seems to be having a run on good ideas this year. In addition to the sale of the Craftsman tool brand, licensing out the Kenmore name to third-party gas grill makers, and rebranding its auto service centers under the DieHard nameplate, he's now opening new Sears stores dedicated solely to appliances and mattresses.

Unfortunately, like many of the other ideas he's proposed lately, it's probably too little, too late. So many retailers are plugging into the appliance trade that pricing is gutting profitability, and that's an outcome Sears can't afford.

Image source: Getty Images.

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Source: Fool.com

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