Brown-Forman Focuses on Premium Brands With Canadian Mist Sale
Brown-Forman (NYSE: BF.A)(NYSE: BF.B) continues to whittle down its spirits portfolio to concentrate on just the top brands. Today, it announced it is selling its Canadian Mist, Collingwood, and Early Times whiskeys.
Privately held Sazerac will acquire the brands for an undisclosed sum. The distiller is slowly amassing a broad portfolio of spirits through acquisitions, making it a formidable competitor to larger, more established rivals.
Image source: Brown-Forman.
Source Fool.com
