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Better Buy: Procter & Gamble vs. Kimberly-Clark


Investors have placed Procter & Gamble (NYSE: PG) and Kimberly-Clark (NYSE: KMB) stocks in the same category here in late 2022. Shares of both consumer staples giants are outperforming the market but are still down significantly on fears about how a spending pullback might impact short-term profits.

Yet, while the two companies compete in many of the same niches, their businesses actually look quite different today. The stock valuations aren't the same, either. With that in mind, let's look at which stock seems like a better buy heading into a potentially rocky 2023 fiscal year ahead.

Both companies are increasing sales in a tough environment right now, but Procter & Gamble has the better momentum. Organic sales in the quarter that ended in late September were up 7%, matching P&G's strong growth rate in the previous 12 months. Meanwhile, Kimberly-Clark grew at a 5% rate.

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Source Fool.com

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