Better Buy: International Business Machines Corporation vs. Coca-Cola
International Business Machines (NYSE: IBM) and Coca-Cola (NYSE: KO) don't have a lot in common in terms of their business exposure, but they both share several desirable characteristics. You'll find both of them among the 30 stocks in the Dow Jones Industrials (DJINDICES: ^DJI), and both have a reputation for having blue-chip businesses with long histories of good returns. Yet both companies also face some unique challenges currently, and they'll have to overcome substantial obstacles if they want to retain their status as high-quality companies.
If you want to know which of these two stocks is a smarter pick right now, looking at key metrics is your best method of comparison.
IBM and Coca-Cola have moved in opposite directions over the past year. IBM is down about 6% from where it traded in September 2016, but Coca-Cola's shares have picked up 9% over the same time frame.
Source: Fool.com
