Analyst: Used iPhones Will Significantly Expand Apple’s Share in Emerging Markets
The market for used smartphones is much larger than most investors realize, and one analyst says that this gives Apple (NASDAQ: AAPL) a unique opportunity to vastly expand its market share in developing countries.
Morgan Stanley analyst Katy Huberty says that because used iPhones help Apple expand its total addressable market by 65% through trade-in programs, its share in developing markets can be commensurate with its global market share by 2023.
Source Fool.com
