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Amazon Doubles Down on Alexa With New Devices

TheMotleyFool 
0 0 28.09.17
Amazon Doubles Down on Alexa With New DevicesPhoto, wide shot, wide-angle lens, Computer hardware manufacturer, Midday, harsh overhead sunlight, directional sunlightt, photo by Marc Adamus: https://img.theapi.app/temp/012f8213-0bd1-4831-98f2-6d5fae956d6a.png
 
Amazon Doubles Down on Alexa With New Devices

Amazon's (NASDAQ: AMZN) launch of its first smart speaker three years ago took the world by surprise. Since its launch, Amazon's Echo family of smart-speaker devices has quickly risen in popularity. And now the e-commerce giant is taking its investment in its Echo lineup even further.

Coming to market just before the holidays and amid an Amazon-triggered smart-speaker boom that has tech giants Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) and Apple (NASDAQ: AAPL) vying for share, Amazon's new Echo products speak volumes about the growing importance of this nascent product category.

New Amazon Echo. Image source: Amazon.com.

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Source: Fool.com

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