Alphabet's Stock Split Takes Effect Next Week: Here's What You Need to Know
When a company creates a significant amount of value over the long term, its stock will generally deliver high returns. In the case of Google parent Alphabet (NASDAQ: GOOG)(NASDAQ: GOOGL), its stock has increased in value nearly 40-fold since it went public in 2004.
It now costs about $2,265 to purchase a single share in Alphabet, making it a little pricey for most retail investors. To mitigate this issue, Alphabet will conduct a 20-for-1 stock split after the market closes on July 15.
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Source Fool.com
