A Strong Case for Selling WWE
World Wresting Entertainment (NYSE: WWE) has done a good job bringing its business into the streaming age.
The company successfully migrated its erratic pay-per-view (PPV) business to its own proprietary streaming network. That was a risky move, as the company sacrificed selling special events each month for $40-$70 (or more in HD) for a network which charges $9.99 a month for those events and much more.
In making that move, however, WWE has gotten ahead of the curve -- the PPV industry has been slowly collapsing, along with traditional cable. WWE Network protects the company from that, but it does not appear it will have enough subscribers to cover for the company's potentially seeing a drop in rights fees for its TV deal in the United States.
Source: Fool.com
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