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A Beyond Meat Customer Becomes a Competitor


Both Kellogg and Hormel announced fake meat products on Wednesday. It was Kroger's (NYSE: KR) turn on Thursday.

The supermarket chain plans to roll out a new collection of plant-based products under its private-label Simple Truth brand, offering yet another plant-based option for consumers. Beyond Meat (NASDAQ: BYND), an imitation meat pioneer, will now have to fend off competing products from one of its customers.

Image source: Kroger.

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Source Fool.com

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