AMC Entertainment's Deal With Universal Pictures Is How the Movie Industry Recovers
AMC Entertainment's (NYSE: AMC) plan to shorten a movie's window of exclusivity to just 17 days in exchange for a cut of the film's profits when it goes to video on demand (VOD) is more a master stroke than desperate attempt to remain solvent.
While it threatens to turn the theater industry upside down, it also promises a major revival that leans in the direction the industry was already heading.
Image source: AMC Entertainment.
Source Fool.com
