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3 Things to Know Before Buying Roku Stock in 2024


If you owned (NASDAQ: ROKU) stock this past year, you're likely very happy with your recent returns. The streaming video specialist's shares more than doubled in 2023, beating the rallying S 500 index by over 100 percentage points.

Wall Street hopes to see further big gains ahead thanks to the powerful combination of accelerating sales growth and Roku's shrinking cost burden. Those are the big-picture trends for investors to know heading into the new fiscal year. But there's more to this growth story than just those headline sales and earnings metrics. Here are three things you need to know before buying Roku stock in 2024.

Roku executives have been saying for years that the streaming video market can support excellent returns, even for companies focused on advertising sales. The next few quarters will test that growth thesis.

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Source Fool.com

Roku Stock

€50.93
1.030%
There is an upward development for Roku compared to yesterday, with an increase of €0.52 (1.030%).
Currently there is a rather positive sentiment for Roku with 27 Buy predictions and 7 Sell predictions.
With a target price of 93 € there is a hugely positive potential of 82.6% for Roku compared to the current price of 50.93 €.
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