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3 Things Alphabet Investors Should Watch Ahead of Its Earnings Report


Although Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) subsidiary Google is primarily a digital company with a minimal physical footprint, it is still negatively affected by the coronavirus pandemic. That's because many of the businesses that use its platforms for advertising are enterprises that rely on people to leave their homes to consume their products or services. 

Further, some companies in the leisure and hospitality areas are not permitted to reopen to the public. It follows then that such companies would have little need to advertise and, in fact, may need to shut off ad spending completely to conserve cash. That being said, people are spending more time at home and, as a result, more time on their computers or mobile devices conducting searches on Google or watching videos on YouTube. 

Those forces will be on display when Alphabet reports its third quarter results on Oct 29. Here are three critical factors to watch.

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Source Fool.com

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