3 Reasons "Star Wars Land" Will Be More Popular at Disney World
Disney (NYSE: DIS) investors were thrown for a loop this week. The media giant posted mixed financial results, stunning the market by revealing that attendance had declined at its domestic theme parks. Challenges at Disney World were expected. Ticket prices have soared over the past year, the weather has been brutally hot, and the Florida resort hasn't opened a major new ride this year.
Everything should change later this month when Star Wars: Galaxy's Edge officially opens. It's Disney World's most anticipated opening in 21 years, but the same 14-acre expansion opened at Disneyland in late May -- and it obviously wasn't enough to juice up turnstile clicks at the original California resort. Things will be different on the East Coast. Let's go over why Florida's version of the Star Wars-themed land will be a bigger deal to Disney's top and bottom line.
Image source: Disney.
Source Fool.com
