1 Chart That Shows How T-Mobile Is Stealing Customers From AT&T and Verizon
T-Mobile (NASDAQ: TMUS) has been a thorn in the sides of AT&T (NYSE: T) and Verizon (NYSE: VZ) for several years now since launching its Un-carrier initiative in 2013. T-Mobile really started pulling in new customers from the two giants and exacting industry change in 2014 when it started paying early termination fees for customers leaving AT&T and Verizon. T-Mobile continues its aggressiveness to this day, putting pressure on the rest of the industry to catch up.
But T-Mobile's aggressive tactics have come at a cost. Before 2012, T-Mobile exhibited a similar operating margin as its two biggest rivals. But since it started offering customers more value, its operating margin has remained well below AT&T and Verizon's.
Source: Fool.com
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