Better Buy: McDonald's vs. Shake Shack

With nothing more than a quick glance, the two burger joints look similar enough. McDonald's (NYSE: MCD) aims at the value piece of the market and at kids in particular, while Shake Shack (NYSE: SHAK) mostly targets the premium side of the business. McDonald's is older and bigger, but Shake Shack has carved out an appropriately sized sliver of the burger landscape given its age. From a risk-versus-reward perspective, investors could justify owning one about as much as the other.

As we near the halfway point of a coronavirus-rattled 2020, though, investors can't afford to ignore a couple of nuances that make McDonald's the better pick of the two at this time.

Image source: Getty Images.

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Source Fool.com