Shares of Target (NYSE: TGT) slipped on Thursday, falling as much as 3.8%. As of 12:10 p.m. ET today, the stock was still down 3.5%.

While the general market malaise no doubt pressured the stock, news that the retail store was kicking off the holiday shopping season early gave investors pause.

In a press release, Target announced its plans for the all-important holiday shopping season. The company said it will begin discounting merchandise "earlier than ever" this year, beginning with its "biggest ever Target Deal Days event," which will take place Oct. 6 to 8. The event will offer shoppers "the earliest access ever to deep holiday deals on must-have items and everyday essentials."

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Source Fool.com