Why Genius Brands Stock Popped Today

Shares of Genius Brands International (NASDAQ: GNUS) jumped 9.5% on Monday after the children's media network announced a partnership to produce a new series based on popular game-development platform Roblox (NYSE: RBLX). 

Genius Brands will work with Tankee, a leading producer of kid-safe gaming content, to create an exclusive Roblox series for its Kartoon Channel! The two companies first collaborated in 2019 to bring some of Tankee's original programming to Genius Brands' network. Roblox-themed Sally Plays Roblox and Big B Statz Roblox Challenges have proved popular on Kartoon Channel!, and Genius Brands wants to ramp up its gaming-related content.

Genius Brands International's stock price rose sharply on Monday. Image source: Getty Images.

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Source Fool.com