Why Experiential Shopping Is the Next Frontier in Retail
Continuing our discussion of Nordstrom's (NYSE: JWN) new "Nordstrom Local" concept store, we dive into other examples of experiential shopping, some of which may surprise you. Who knew that do-it-yourself retailer Lowe's (NYSE: LOW), for example, was at the forefront of this movement? For this and other examples of a trend consumer goods investors should follow closely, check out the video below.
A full transcript follows the video.
Source: Fool.com