Why DraftKings Stock Jumped Today

Shares of DraftKings (NASDAQ: DKNG) climbed 5.9% on Wednesday after the company announced an exclusive deal with the New York Giants. 

DraftKings will be the official sports betting and daily fantasy operator of the Giants, one of the National Football League's premier franchises. DraftKings will be able to use the team's logos on its betting and fantasy sports platforms. Additionally, its brand will be prominently displayed across MetLife Stadium during the team's home games, and DraftKings will be recognized as a sponsor across the Giants' media sites.

DraftKings' stock rose on news of its partnership with the NFL's New York Giants. Image source: Getty Images.

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Source Fool.com