Why Apple Finally Embraced Dolby Vision

Why Apple Finally Embraced Dolby Vision

Thanks to Apple (NASDAQ: AAPL), it's been a great week for Dolby Laboratories (NYSE: DLB) investors. Dolby shares are up more than 15% over the past four days, including a nearly 10% pop on Wednesday alone after the folks in Cupertino confirmed that several of their newest products would feature Dolby Vision technology. More specifically, Dolby Vision will be incorporated into Apple's new iPhone 8 and 8 Plus, the higher-end iPhone X, and the new 4K Apple TV set-top box.

According to B. Riley analyst Eric Wold, who reiterated his buy rating on Dolby shares after the announcement, Apple's embrace "clearly boosts the importance of Dolby Vision technology so soon after its launch."

APPLE'S NEW IPHONE X WILL INCORPORATE DOLBY VISION TECHNOLOGY. IMAGE SOURCE: APPLE.

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Source: Fool.com