While Papa John's (NASDAQ: PZZA) makes pizza, that's not the key to its success. The chain's chief rival, Domino's (NYSE: DPZ), has made it incredibly easy to order a pizza and track its path toward being delivered. Papa John's has fallen behind in technology and its stores are dated. New CEO Rob Lynch has to modernize the chain and change its branding to give it an identity beyond its "Better ingredients, better pizza" slogan, which is not very credible.
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Source Fool.com