Report: Apple Inc. Buys Equipment to Develop OLED Displays

Apple (NASDAQ: AAPL) has been using organic light-emitting diode-based displays in some of its products for a while now. The company's Apple Watch wearable devices, for example, sport OLED displays, and its MacBook Pro series of personal computers includes a so-called Touch Bar that's actually an OLED "strip" that runs across the top of the keyboards.

However, the company's crown-jewel product, the iPhone, doesn't yet ship with OLED displays. Instead, Apple has included increasingly sophisticated liquid crystal displays that have made tremendous strides in color accuracy, contrast, and brightness and are quite beautiful.

Image source: Apple.

Source: Fool.com