Lululemon Athletica Builds Momentum Going Into the Holidays

It takes effort to sustain success, and lululemon athletica (NASDAQ: LULU) has learned the hard way that it takes a lot longer to build a strong reputation than to lose it. After having developed an enviable business model with loyal customers, controversial product problems led to near disaster for the yoga-apparel specialist. Only years later has the company been able to reverse the damage those incidents caused, and now, those who follow Lululemon hope that it has put the episode behind it entirely.

Coming into Wednesday's fiscal third-quarter financial report, Lululemon investors were expecting to see impressive revenue gains that would filter down to its bottom line. Lululemon's results exceeded those expectations, and the retailer is confident that its holiday season will reflect its extensive efforts to improve its business. Let's take a closer look at Lululemon and what its latest results say about the future.

Image source: lululemon athletica.

Source: Fool.com