Kevin Durant Kicks Under Armour While It's Down

Kevin Durant Kicks Under Armour While It's Down

Under Armour (NYSE: UA) (NYSE: UAA) shares are down nearly 60% in the past year, and NBA superstar Kevin Durant added yet another headache for the company after he mocked the brand on a popular podcast. During The Ringer's Bill Simmons Podcast, Durant declared that "nobody wants to play in Under Armours" and that the top kids "all play Nike (NYSE: NKE)".

Durant went on to claim that the University of Maryland, which is partnered with Under Armour, is struggling to recruit top players who don't want to play in "an Under Armour system" since shoe companies have "a real big influence on where these kids go". The University of Maryland is often compared to the University of Oregon, which calls itself the "University of Nike".

Source: Under Armour.

Continue reading

Source: Fool.com