Streaming video start-up Quibi is generating a lot of buzz because it promises to do for short-form video content what Netflix (NASDAQ: NFLX) did for long-form streaming. And because Quibi is designed as a mobile-first app, with content structured around video consumption in small bites, it has the potential to accelerate a whole new arms race in streaming video.
Quibi isn't scheduled to launch until April 2020, but founders Jeffrey Katzenberg and Meg Whitman are lining up an impressive array of Hollywood talent and studios to back the venture with content. It is also getting a lot of financial support, having already raised $1 billion to acquire content, and it expects it will need another $500 million before launch.
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Source Fool.com