Iconic IBM (NYSE: IBM) has been a symbol of the technology sector since the dawn of the computer age. When Microsoft (NASDAQ: MSFT) launched in the 1970s, it was the upstart. Today, both are venerable tech conglomerates compared to Amazon, the company that helped popularize the current cloud computing craze with its Amazon Web Services offering.
But in recent years it became clear to both that they needed to reinvent themselves to adapt to the changing times, and both followed Amazon's lead to pursue cloud computing services, a key battleground segment in the technology industry. So how are two of the most recognizable brands in tech faring in this rapidly evolving digital landscape, and which would make the better addition to your portfolio?
Image Source: Getty Images.
Source Fool.com