Artificial intelligence is incredible. ChatGPT, a chatbot from OpenAI powered by a large language model, can do amazing things. Companies big and small are racing to incorporate AI into their own products, afraid of being left behind. It's a gold rush and an arms race all in one.

But there's a problem: AI is expensive. Training a large language model can require thousands of high-powered data center GPUs that are in short supply. And because these models require mammoth amounts of memory and computational horsepower to be used once trained, they generally must run in the cloud, not on users' devices.

The AI features being layered on top of popular software products won't come for free. While the potential for AI software in the long run is enormous -- some estimates put it at a $14 trillion market by 2030 -- software providers must first convince customers to spend more. In the current economic environment, that might be a tough sell.

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Source Fool.com