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First Trust Direct Indexing L.P. Increases Stake in WPP plc (NYSE:WPP)
Defense World
Read First Trust Direct Indexing L.P. Increases Stake in WPP plc (NYSE:WPP) at Defense World.
13 hours ago
Speculation continues to swirl over a possible WPP breakup
Digiday
WPP reported Q1 revenues of £3.4 billion ($4.27 billion), equating to a 1.4% annual decrease or a 5% reduction when “revenue less...
1 week ago
Agency Business Report 2024: FGS Global
PR Week
WPP made a big bet when it combined blue chip corporate, public affairs, crisis and financial specialist agencies Finsbury, The Glover Park...
13 hours ago
Rebranding cancer: how brands heal and hurt
WPP
We have already established that Influence combined with Creativity delivers real financial benefit to companies. At WPP, we call this...
1 day ago
WPP's Mark Read: Why 2024 will improve after Q1, clients delaying decisions and Cannes plans
Campaign
New business pipeline looks good overall, but some project work is under pressure because 'client decisions are taking longer to happen',...
13 hours ago
Coca-Cola 'Spills' Spotlights Spontaneous Moments of Human Connection | LBBOnline
Little Black Book | LBBOnline
Little Black Book, Spot from WPP Open X and DAVID Miami celebrates special moments.
11 hours ago
Inside WPP's AI brand hub—how marketers can experiment and what's next
Ad Age
A look at how WPP is seeking to provide clients with a robust AI sandbox.
2 weeks ago
WPP Kills Three Storied Agency Brands
Forbes
Last week WPP announced that all three of its most prestigious and storied brand names – J. Walter Thompson, Young & Rubicam and Wunderman, with...
6 months ago
Google and world's largest ad group announce landmark AI collaboration
Search Engine Land
The groundbreaking partnership implies that Google's robots could begin creating ads for world-leading brands such as Coca-Cola.
1 month ago
WPP CEO Commits to Tech Clients and Dispels Sora Competition
Adweek
WPP CEO Mark Read Commits to Tech Clients and Dispels Sora Competition · The agency network also revealed $18.81 billion in revenue for 2023,...
2 months ago